SEO (search engine optimization)
In this"SEO (Search Engine Optimization)" course, participants will learn how to optimize their WordPress websites for search engines in order to achieve better visibility and higher rankings in search results.
They will be introduced to the basic concepts and best practices of search engine optimization and learn how search engines work and what factors are critical to ranking well. It covers the most important on-page SEO techniques, such as optimizing titles, meta descriptions, headings and other elements to increase the relevance and attractiveness of content.
Participants will deepen their knowledge of technical SEO aspects such as structured data and XML sitemaps and learn how to implement and configure them to improve the crawlability and indexing of their websites. Finally, they will learn what SEO tools and plugins are available for WordPress and how to use them effectively to support their SEO efforts, including how to configure and use plugins such as Yoast SEO or Rank Math.
They will be introduced to the basic concepts and best practices of search engine optimization and learn how search engines work and what factors are critical to ranking well. It covers the most important on-page SEO techniques, such as optimizing titles, meta descriptions, headings and other elements to increase the relevance and attractiveness of content.
Participants will deepen their knowledge of technical SEO aspects such as structured data and XML sitemaps and learn how to implement and configure them to improve the crawlability and indexing of their websites. Finally, they will learn what SEO tools and plugins are available for WordPress and how to use them effectively to support their SEO efforts, including how to configure and use plugins such as Yoast SEO or Rank Math.
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